A sales one-pager is your written elevator pitch, designed to grab attention and drive action in seconds. Whether you’re using it for cold outreach, follow-ups, or sales meetings, it should:
Communicate your value proposition clearly
Highlight key benefits, not just features
Make the next step obvious with a strong call to action
With ChatGPT-powered prompts, you can create a concise, high-impact, and visually compelling sales one-pager that turns prospects into buyers.
1. The Classic Value Proposition One-Pager
ChatGPT Prompt:
Write a one-page sales document that clearly explains our product/service, who it’s for, and the key benefits in a simple, engaging format.
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Example Layout:
[Your Company Name] – Helping [Target Audience] Solve [Pain Point]
What We Do [One-sentence summary of your solution.]
Why Companies Choose Us
[Benefit #1] – [How it helps]
[Benefit #2] – [How it helps]
[Benefit #3] – [How it helps]
Proven Results
[Key Statistic or Case Study Result]
[Social proof, e.g., “Trusted by [Big Client Names]”]
Next Steps [Call to action – Schedule a demo, book a call, start a trial, etc.]
2. The Pain-Point-First One-Pager
ChatGPT Prompt:
Write a sales one-pager that starts with the customer’s pain point and then positions our solution as the answer.
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Example Layout:
Struggling with [Pain Point]? We Can Help.
The Problem [Describe the common frustration/challenge your audience faces.] [Highlight the consequences of not solving it.]
The Solution We help [Target Audience] solve this by [Short, compelling explanation of your product/service].
Key Benefits
[Benefit #1] – [How it directly solves the pain]
[Benefit #2] – [How it makes their life easier]
[Benefit #3] – [How it improves efficiency/profitability]
Real Results
[Success Story or Case Study Snippet]
[Client Logos or Testimonials]
Ready to Fix [Pain Point]? [Call to action – Schedule a demo, book a call, sign up today]
3. The Before & After One-Pager
ChatGPT Prompt:
Create a sales one-pager that visually contrasts a customer’s ‘before’ (struggling) state with their ‘after’ (success) state using our solution.
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Example Layout:
From Frustration to Success: How [Your Solution] Transforms [Industry]
Before [Your Solution]
[Pain Point #1]
[Pain Point #2]
[Pain Point #3]
After [Your Solution]
[Benefit #1]
[Benefit #2]
[Benefit #3]
Real-World Results
[Client Case Study: "Company X increased revenue by 35 percent after using [Your Solution]"]
[Big-Name Clients and Testimonials]
Want to See These Results for [Company]? [Call to action – “Let’s talk” / “Book a demo” / “Start today”]
4. The Numbers-Driven One-Pager
ChatGPT Prompt:
Write a one-pager that uses key statistics, ROI data, and real-world results to persuade prospects.
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Example Layout:
[Your Company Name]: Proven Results for [Industry]
By the Numbers
[Statistic #1] – ["87 percent of users saw productivity increase by X percent"]
[Statistic #2] – ["Saved businesses an average of $X per year"]
[Statistic #3] – ["Reduced customer churn by X percent"]
How We Deliver These Results
[Feature #1] – [How it benefits them]
[Feature #2] – [How it solves their pain]
[Feature #3] – [Competitive advantage]
Real Success Stories [One short case study or client testimonial]
Let’s Talk: Unlock These Results for [Company] [Call to action: “Schedule a Call” / “Start a Free Trial”]
5. The Objection-Handling One-Pager
ChatGPT Prompt:
Write a sales one-pager that tackles common objections head-on and reassures prospects about adopting our solution.
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Example Layout:
Still on the Fence? Let’s Clear Things Up.
"Will this really work for me?" [Short explanation of why your solution fits their industry/use case]
"Is this worth the investment?" [ROI data or cost savings vs. status quo]
"We don’t have time to switch right now." [How easy your onboarding or implementation is]
Results Speak for Themselves
[Statistic or case study proving effectiveness]
[Testimonial from a similar customer]
Let’s Address Your Specific Questions! [Call to action – "Schedule a quick call to see if this is the right fit"]
6. The ROI-Driven One-Pager
ChatGPT Prompt:
Write a one-pager that focuses on return on investment (ROI) and cost savings to persuade data-driven buyers.
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Example Layout:
[Your Company Name]: The Proven Way to [Achieve Goal]
By the Numbers
[Statistic #1] – ["87 percent of users saw productivity increase by X percent"]
[Statistic #2] – ["Saved businesses an average of $X per year"]
[Statistic #3] – ["Reduced customer churn by X percent"]
How We Deliver These Results
[Feature #1] – [How it benefits them]
[Feature #2] – [How it solves their pain]
[Feature #3] – [Competitive advantage]
Success Stories [One short case study or client testimonial]
Unlock These Results for [Company] [Call to action – “Schedule a Call” / “Start a Free Trial”]
Final Thoughts: How to Write a Sales One-Pager That Converts
Keep it concise – No one reads a wall of text
Focus on outcomes, not features – Benefits over specs
Use formatting for readability – Bullet points, headers, and white space improve engagement
End with a clear CTA – Guide them to the next step
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